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Facebook Page Verification
by Admin Tue Oct 29, 2019 5:14 pm
Lets explore what marketers need to know about changes to verification badges, scheduling, and organic impressions for Facebook pages.
Facebook Removes Gray Verified Badge From Pages
Facebook Removes Post Scheduling for Pages
Facebook Changes How Organic Page Impressions Are Calculated
Facebook Opens Search Ad Placements to All Advertisers
Pinterest Adds New Home Feed and Pin-Level Controls
Pinterest Releases New Pin Format
Pinterest Is Testing Emoji-Like Reactions for Video Response
Facebook Removes Gray Verified Badge From Pages: Facebook will be removing the gray verified badges meant to show page authenticity starting on October 28. Marketing Land reports that page owners should begin seeing notices on their page this week.
In a related note, Facebook is notifying Business Manager users to verify their business information by November 7.
Facebook page. It appears this update is being extended to pages with large audiences in the U.S. or running political and issues content.
Facebook Removes Post Scheduling for Pages: Although it was initially thought to be a bug, Mari Smith now confirms that Facebook page admins can no longer schedule page posts without access to Creator Studio, Publishing Tools, or Business Manager. Mobile users can also use the Facebook Page Manager app to schedule posts.
Facebook Changes How Organic Page Impressions Are Calculated: Between October 16 and October 28, Facebook is rolling out a change to how repeat organic page impressions are filtered and calculated. This change is intended to better align with the methodology used to calculate Facebook ad impressions.
Bad news, social media managers...
Facebook is changing how it calculates organic impressions meaning it will likely show a decline.
Changes rolling out between Oct 17 - 28
Facebook Opens Search Ad Placements to All Advertisers: After testing search ad placements in the news feed and Marketplace for the past year and expanding it to more advertisers in July, Facebook announced it’s rolling out these ad units more broadly to all advertisers.
Facebook reports that the search ad placements will appear on mobile in results for search terms that have commercial intent such as searches for eCommerce products, retail, or auto.
Pinterest Adds New Home Feed and Pin-Level Controls: Pinterest is “making it easier than ever to control the recommendations you see in your home feed with a new home feed tuner and Pin-level controls.” These new features are available globally and across platforms.
Pinterest users can now review the boards, topics, followed accounts, and recent history that contribute to their recommendations. They can also make tweaks that keep their feed relevant and inspiring.
Pinterest Releases New Pin Format: Pinterest appears to be rolling out an updated pin format that includes minor functional tweaks, separates each pin element more specifically, and highlights what to do with each pin.
Pinterest Is Testing Emoji-Like Reactions for Video Response: Fresh from rolling out reactions for group boards late last month, Pinterest appears to be testing quick emoji responses for videos posted on the platform.
Facebook Removes Gray Verified Badge From Pages
Facebook Removes Post Scheduling for Pages
Facebook Changes How Organic Page Impressions Are Calculated
Facebook Opens Search Ad Placements to All Advertisers
Pinterest Adds New Home Feed and Pin-Level Controls
Pinterest Releases New Pin Format
Pinterest Is Testing Emoji-Like Reactions for Video Response
Facebook Removes Gray Verified Badge From Pages: Facebook will be removing the gray verified badges meant to show page authenticity starting on October 28. Marketing Land reports that page owners should begin seeing notices on their page this week.
In a related note, Facebook is notifying Business Manager users to verify their business information by November 7.
Facebook page. It appears this update is being extended to pages with large audiences in the U.S. or running political and issues content.
Facebook Removes Post Scheduling for Pages: Although it was initially thought to be a bug, Mari Smith now confirms that Facebook page admins can no longer schedule page posts without access to Creator Studio, Publishing Tools, or Business Manager. Mobile users can also use the Facebook Page Manager app to schedule posts.
Facebook Changes How Organic Page Impressions Are Calculated: Between October 16 and October 28, Facebook is rolling out a change to how repeat organic page impressions are filtered and calculated. This change is intended to better align with the methodology used to calculate Facebook ad impressions.
Bad news, social media managers...
Facebook is changing how it calculates organic impressions meaning it will likely show a decline.
Changes rolling out between Oct 17 - 28
Facebook Opens Search Ad Placements to All Advertisers: After testing search ad placements in the news feed and Marketplace for the past year and expanding it to more advertisers in July, Facebook announced it’s rolling out these ad units more broadly to all advertisers.
Facebook reports that the search ad placements will appear on mobile in results for search terms that have commercial intent such as searches for eCommerce products, retail, or auto.
Pinterest Adds New Home Feed and Pin-Level Controls: Pinterest is “making it easier than ever to control the recommendations you see in your home feed with a new home feed tuner and Pin-level controls.” These new features are available globally and across platforms.
Pinterest users can now review the boards, topics, followed accounts, and recent history that contribute to their recommendations. They can also make tweaks that keep their feed relevant and inspiring.
Pinterest Releases New Pin Format: Pinterest appears to be rolling out an updated pin format that includes minor functional tweaks, separates each pin element more specifically, and highlights what to do with each pin.
Pinterest Is Testing Emoji-Like Reactions for Video Response: Fresh from rolling out reactions for group boards late last month, Pinterest appears to be testing quick emoji responses for videos posted on the platform.
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